Non-Profit Branding & Logo Refresh

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Groton Alliance for Substance Abuse Prevention

BRANDING REFRESH
AWARD-WINNER

How We Helped / Services

Branding Development
Creative Approach
Design Thinking
Logomark Design
Art Direction

GASP was formed in July 1999 to address substance abuse in their community among their youth population (12-18 years of age). The coalition represents a collaboration of several dedicated, local agencies, parents, teens, and other interested community members. They wanted a logo that would show the community working together towards solutions. The arrows rest upon one another for support and form a star always pointing up.

“Our community-based non-profit was lucky to have Ruzow Graphics work with us on our logo redesign. The entire process was seamless and very easy. After talking on the phone with Nancy about a vision for a new logo for our non-profit she instantly understood what we were looking for and created images that matched our vision. It’s hard to please everyone with a logo because everyone has a different opinion, but we were able to please everyone with Nancy’s design work. We love our new logo!”

— Carolyn W., Senior Health Program Coordinator