Tag: logo design

2000 is a unique leap year

My pause just became fast forward!

Most of the country is currently on pause, but somehow, I’ve been busy. Really busy. As a small business owner, I realize this puts me in the rare category and for that I’m thankful. I’m even more thankful that besides working on some fun marketing projects, I’ve … Read More ›

graphic design firm, nyc, connecticut, vector logo, logo file types

Naughty, naughty JPG logos

Your logo file is LOUSY — I’m not talking about the design of your logo. Your logo file is LOUSY — I’m not talking about the design of your logo. I’m talking about the file itself. It’s probably lousy! (Lousy logo design is a whole other issue. … Read More ›

How Clients See You

Now is a really good time of year to ask: What can we do to make business this year better than last year? For you, the answer might not be about how you do business, but instead, how people perceive it. Perception is a large part of the … Read More ›

Ghoulish marketing materials?

Does the task of refreshing out-of-date marketing materials send chills down your spine? If your brand image is hiding behind ghoulish marketing materials and a frightfully outdated logo, it may be time to consider refreshing them. But first, a few scary truths: Good relationships aren’t enough to get … Read More ›