Wondering how to have a successful, goal-meeting, on-time, on-budget annual report or brochure journey? Start by figuring out these six important things. The clarity from each step informs the other steps, and makes the entire project clear before embarking!
Set up a successful project by doing these six … Read More ›
You’re looking for a graphic designer and you’re not sure who you want to hire. Do you want to go for the newbie designer who’s really affordable but does not have as much experience? Or should you go for someone who has been doing this a long … Read More ›
I can't tell you how many times I've heard about someone buying design software and trying to DIY or "hiring" their college-age niece to create their logo or brochure. After all, how hard can graphic design be?The truth is, hiring an on-point graphic designer will give you so much … Read More ›
Many people think of “freelancers” as people who work in their pajamas, barely changing clothes, or working from the kitchen table, or a coffee shop. And while this might hold true for a select few, as a remote designer for many years now, I don’t embrace the … Read More ›
What is a font?
A font is a complete collection of letters, characters, and numbers within a particular typestyle. Letters, numbers, and symbols in consistent type-weight and typestyle make up a complete set (type family) of a distinctive design of printing type such as Ariel, Helvetica, Times Roman … Read More ›
It is always a good time of year to ask: What can we do to make business next year better than this year?
For you, the answer might not be about how you do business, but instead, how people perceive it. Perception is a large part of the … Read More ›