If you think about it, information is the reason people buy anything.
You share information about what you do, your audience receives information — and ultimately they make a decision. Maybe “information” is a boring word — but in business, the way you share it means everything.
These days … Read More ›
Does the task of refreshing out-of-date marketing materials send chills down your spine? If your brand image is hiding behind ghoulish marketing materials and a frightfully outdated logo, it may be time to consider refreshing them. But first, a few scary truths:
Good relationships aren’t enough to get … Read More ›
At the end of June 2015 I was asked to travel from my graphic design studio in Westport, CT, to Nashville, TN, to be one of the speakers at the inaugural Designers Roundtable Retreat (DRR). I was part of the panel Down and Dirty Interviews with Creative … Read More ›